I don't care what business you're in - if you're an internet marketer and you are not using email marketing, you're missing the boat.

Here is why.

1. Email marketing allows you to stay in front of your customer, regularly, so they never forget about you.

2. It also educates them about all of your products and services - not just the initial product they bought. Sharing your entire inventory with them increases your chances of selling them more goods. Finally, it can be automated so you do very little work.

So how do you grow an email marketing list?

1. By giving your web site visitors an offer they can't refuse! When they visit on your site, you should guide them towards completing a specific action. And that action is to capture their email address for your email marketing list. You do this by offering something they perceive to have as high value…for free.

The key word here is offer. You simply tell them about the thing you will give them, and how they can get it. For instance, someone is searching the Net for ab exercises to improve their shape. They visit on your web site, and guess what?

2. You offer them a video and a report for free on turning your flab into a rock-hard six-pack in only 47 days! Tell them they can get the location of these downloads if they sign up for your list. Then make it as easy as possible for them to sign up.

3. Once you have them on your email marketing list, you must treat them right. In real life, you wouldn't walk up to a perfect stranger and kiss them; here, you must court your list first before trying to sell them something.

Build relationships first with your email marketing list if you want to make the most amount of profits.